Wickenburg, Ariz.-based Meadows Behavioral Healthcare named Sabrina Isherwood as the new chief growth officer.
In the new role, Ms. Isherwood will directly manage the business development, digital marketing, alumni, and payer relations departments, in addition to the Meadows Institute. She has more than three decades of experience across diverse industries and a proven history of activating marketing strategy, driving growth and value, and promoting transformative culture, according to a Nov. 1 news release.
"Sabrina brings a dynamic track record in healthcare sales and marketing at companies such as Vein Clinics of America and Cancer Treatment Centers of America, making her the perfect professional to help us navigate the growth ahead," said George Maney, president and CEO of Meadows Behavioral Healthcare.
Meadows Behavioral Healthcare is a network of specialized behavioral healthcare programs, individualized addiction recovery centers, and acute psychiatric care centers throughout the U.S., according to the release.